Marketing Campaign Specialist - Remote
hace 1 día


  • Coordinate with the client to prepare and execute email campaigns (from campaign assets development to performance analysis) using our marketing automation tool
  • Setup Webinars using On24 platforms, following our multi-step model from invite to follow-up
  • Setup Email Nurture Campaigns Using Marketo with multiple streams and triggers using automation methodology and best practices
  • Consult with client and advise on standard methodologies to drive lead generation efforts
  • Delivering reports and presentations for campaign success evaluation
  • Optimizing materials for campaign tracking and attribution (UTM, GTM)
  • Developing optimized html landing pages and emails for mobile / desktop viewing
  • Launch campaigns using A / B tests, and promotions that succeed through email and online platforms.
  • Measure results and optimize the nurture tracks for various segments to convert leads to customers
  • Data management according to GDPR / CASL compliance standards
  • Qualifications we seek in you!

    Minimum qualifications

  • BA / BS or equivalent working experience
  • Strong understanding in HTML, CSS, JavaScript, Web front-end development knowledge highly valued
  • Experience with online platforms, tools and protocols
  • Experience with marketing automation / email service provider tools and inbound marketing. (Marketo preferred / Hubspot / Eloqua / Pardot and / or other email campaign tools)
  • Experience with a Webinar service provider (On24, GotoWebinar, Webex, Zoom, etc..)
  • Solid understanding of workflow processes and systems to optimize marketing and sales productivity
  • Previous experience on the field of digital marketing / marketing automation / email marketing
  • Ability to work cooperatively across departments, regions and aid to break down communication silos
  • Understanding and previous work experience with Microsoft office package.
  • Preferred qualifications

  • Understanding of modern online marketing techniques
  • Tech savvy and analytical attitude covering online marketing tools, openness to continuous learning
  • Moderate knowledge of (or another CRM tool)
  • Reportar esta oferta

    Thank you for reporting this job!

    Your feedback will help us improve the quality of our services.

    Mi Correo Electrónico
    Al hacer clic en la opción "Continuar", doy mi consentimiento para que neuvoo procese mis datos de conformidad con lo establecido en su Política de privacidad . Puedo darme de baja o retirar mi autorización en cualquier momento.
    Formulario de postulación