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Job Description - IT Business Analyst (220001Y9)
Job Description
IT Business Analyst 220001Y9
The Role
This position will play an integral and impactful role in the growth of the Digital PMO team and report to the Digital PMO leadership.
The candidate selected for this opportunity will interact with and impact the output of paid & owned media teams, digital development, and business operations.
At TRANZACT we create cutting-edge marketing solutions to help insurance brands compete online. We are seeking an enthusiastic, experienced digital web analyst to make an impact on our growing Digital team.
You will work with creative, media, and development teams to build websites, online applications, and marketing assets.
Responsibilities
Work directly for / with Product Owner (s), business and marketing stakeholders to distill requirements into user stories for development teams.
Work with developers to remove roadblocks, answer questions and set priorities in daily Scrum huddles, retros, planning and backlog meetings.
Act as knowledge leader for technical function and features of websites, media and marketing programs.
Analyze and improve website user experience, based on web traffic, competitor and technology platform data and provides reporting to Product Owners, stakeholders, and VP level marketing and tech leaders.
What You Need to be Successful
3-6 years of experience in requirements, analysis, and / or dynamic consumer-facing web properties
BS degree in business, computer science, information technology, or applicable field. (Engineering field preferred, but not required)
Strong experience with technical documentation (i.e. UML, Sequence Diagrams, Data Flow Diagrams, Use Cases, Functional Specifications, High Level Design, etc.)
Experience managing multiple projects, with competing resources and priorities, through varying phases of design, development and testing
Digital marketing knowledge, in areas such as pay-per-click, social media, search engine optimization, email automation, and conversion rate optimization
Outstanding organization, communication, and leadership skills
Creative problem solver and strong Analytical skills
Proven ability to understand business ideas / problems and develop technology solutions enable / solve business ideas / problems
Ability to understand customer needs and perform sound business analysis work
Ability to comprehend and translate business requirements into technical specifications
Primary Location
